The Confederation of African Football (CAF) has announced a record 20 media rights partnerships across over 30 European territories for the upcoming TotalEnergies CAF Africa Cup of Nations (Afcon) Morocco 2025.
Unveiling the partnerships yesterday, CAF president Patrice Motsepe said this will ensure unprecedented visibility and accessibility on bringing the continental showpiece to millions of football fans across Europe.
The tournament will kick-off on December 21.
visibility. I Courtesy of CAF
In a statement, CAF said the record number of broadcast partnerships across Europe reflects the growing global appeal and commercial strength of the toirnament.
Reads the statement: “The 2025 Afcon edition will showcase the very best of African football talent and passion, and this expansion ensures that millions of football fans across Europe, including Africa’s diaspora can experience the tournament live.
“These agreements mark a major step forward in CAF’s strategy to grow the reach, visibility, and value of African football worldwide.”
CAF further says building on the landmark deal with Channel 4 in the United Kingdom , the first time all 52 Afcon matches will be on free-to-air in the UK, CAF has secured a new deal in Spain with Movistar.
“The move to one of Spain’s leading sports broadcasters with extensive reach, along with the country’s strong Moroccan diaspora and deep connections between CAF Afcon and Spanish football, is expected to drive substantial viewership,” the statement further says.
In a major expansion, CAF also says it has reached a new agreement with free-to-air broadcaster ERT to bring Afcon back to Greek screens and ensuring nationwide coverage for the first time in many years.
“Additionally, the TotalEnergies CAF Afcon Morocco 2025 will be shown for the first time on free-to-air in Norway through a new deal with VGTV,” reads the statement.
Meanwhile, the likes of Sport Italia and Ziggo, which delivered strong viewership for the last TotalEnergies CAF Afcon in Italy and the Netherlands, respectively, are expected to drive even more engagement and audience growth, with significant Moroccan communities in both countries and several Moroccan stars in the Eredivisie.
SportDigital is also expected to continue delivering high viewership in the DACH Region across Germany, Austria, and Switzerland.
The agreements were facilitated in partnership with IMG, CAF’s international media rights and sponsorship agency.—CAF
