Resolve DStv spat amicably

MultiChoice Africa’s withdrawal of its digital satellite television services from Malawi has stirred concern among many who value the company’s impact on the nation.

As a player deeply entrenched in the creative economy and the entertainment landscape, let me shed light on MultiChoice’s invaluable contributions to the country’s vibrant culture and economy.

Its footprint extends beyond arts and sports.

Tuesday and Wednesday nights in Malawi have become electrifying moments primarily due to the captivating Champions League matches broadcast live on DStv.

Pubs in our towns are marked with pulsating excitement, filled with fans who gather to witness these thrilling soccer encounters.

Loudspeakers outside local video halls blare to full wattage, resonating with the cheers and chants of passionate supporters.

The sheer enthusiasm and passion displayed during these nights testify to the profound love for football that runs in the veins of the Warm Heart of Africa.

Saturdays and Sundays are no less exciting, with football games firmly entrenched in the popular weekend entertainment.

The live broadcasts unite people from all walks of life, fostering camaraderie.

The football frenzy in Malawi extends beyond the pitch, providing business and gainful employment for many.

Football is a reliable source of employment, contributing to the promised one million jobs.

The good game, directly and indirectly, supports various businesses, including betting which generates billions in tax revenue.

By law, the income generated from this sector contributes to national coffers.

Sacrificing this revenue stream at the altar in the name of stringent enforcement of the letter of the law is worrisome.

For the creative sector, MultiChoice’s withdrawal is disheartening.

The brand is synonymous with class and affluence.

Rare are reputable hotels without DStv entertainment.

DStv has become a symbol of quality entertainment and immense value to the hospitality industry.

Clients now expect to find DSTv in hospitality facilities, so its absence could be a blow to the tourism sector.

MultiChoice also supported the Talent Factory, providing vital skills and opportunities to young filmmakers, nurturing the next generation of talent in Malawi.

Of course, DStv subscribers in the country are fewer than in other nations.

Here, satellite TV is often seen as a symbol of status as is an iPhone or a BMW.

Like all luxuries, it involves a willing seller and a willing buyer typical of capitalism.

As such, the extended discord between the Malawi Communications Regulatory Authority and MultiChoice Malawi or its parent (MultiChoice Africa) needs swift ending.

This dispute over a luxury only exacerbates the economic challenges our nation faces. As a practitioner in the creative economy, I find the regulator’s heavy-handed approach somewhat perplexing. Nonetheless, it is crucial to understand the spirit of the law that requires companies to seek approval for price changes.

Therefore, I fervently discourage any move that would banish DStv from Malawi. Do not forget its contributions to the country’s entertainment, sports and economy.

 Strive for a reasonable resolution that safeguards our leisure and economic opportunities that MultiChoice has helped foster.

Moreover, the line taken by the Minister of Information, Hon. Moses Kunkuyu, and other stakeholders in seeking to encourage dialogue should be applauded.

In these challenging economic times, entertainment can be a means of alleviating our country’s economic woes.